Tag Archives: Website Design

how to refresh a website
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Business branding including a site is crucial to the success of a business. But how often do you need to change it? When was the last time you ordered the new business cards? How long have you had the same website layout? Just like a new haircut and clothes, refreshing a brand is important to every business.

By revamping your brand, you are just refreshing a few details on the outside instead of a changing anything inside the core. Similar to clothing trends, design and branding trends also keep changing.  Luckily for you Medialinkers web designers have compiled a few tips and steps to help you figure out the right time for revamping your entire branding including websites.

website redesign infographics

Wordpress image by medialinkers
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4 in one website are powered by WordPress. This means that 25% of the web today uses WP. This latest information has come online from the W3Techs, which measures the usage and market share. Today, WP is actively used by 58.7% of the websites, whose content management systems we know about.  This makes it 25.0% of all the available websites. Even though the numbers fluctuate over a period of months, this trend has only grown even though at a slow rate for WP.


This number would be well passed 25% by the year’s end. The opportunity lies in the 57% of the websites which don’t use the identifiable CMs as yet. However, it lays foundations of more than half of the market share but the growth rate is still quite impressive. This means that as WP continues to gain the primary position, it would be targeted by various attackers and would continuously face the security issues through its lifetime. For solving this, you would have to update your WordPress to the latest available version.


W3Techs use different methods for providing the above numbers. The w3Techs doesn’t scan the entire website. For limiting the impact of the domain spammers, the top 10 Million sites are investigated depending on the popularity of the rankings offered by Alexa, using a 3-month average ranking.


The W3Techs excludes the subdomains and redirects the domains so that it isn’t counted. WP powers 25 percent of the top 10 million sites, and these effectively represent the entire platform. If you are looking to develop a WordPress site, then all you have to do is to contact the WordPress team at Medialinkers. Medialinkers has served a large number of clients through its web design and WordPress Services, and you can read the Medialinkers client reviews here.

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You must have heard about the retina ready designs if you are working in the web design or a similar field for some time. However, have you ever wondered what the retina ready designs really are? Well, allow me to provide you with some history first.


The first major company to introduce the standard retina screens on different devices was Apple. All its latest MacBook Pro computers are launched with a retina monitor, in addition to a lot of iOS devices. As the consumer market for Apple continues to grow, it becomes essential for the designers to keep up with the changes.


This blog post covers the ideas regarding the retina displays in addition to their purpose. Also, you need to notice that building a native android or iOS app is simpler than a retina-ready website. It would take a lot of practice if you are not familiar with the retina design, but at the same time, it’s worth all the effort when your design comes looking spectacular across all the monitor resolutions.


Retina Design Basics


Talking about the screen density, the units attempt to compare the physical inches with the digital pixels.  A pixel per Inch is the common unit of measurement, as it changes for every device. The regular density screens also have a number of pixels, available in a 1×1 inch block.


This amount has a chance of getting doubled in a retina display. What Apple does is that it packs a number of digital pixels in the same physical screen. Also, the technology is dense enough for the readability of the human eye, which means that the individual pixels don’t appear to it.




The scalable page objects such as CSS containers, text, and the SVG graphics naturally adapt to the double resolution. The fixed-width and Bitmap images remain static, spreading the pixels evenly at the same time. The main focus for designing the retina ready designs is to build most of the website content using flexible content. The images should also be Scalable, when possible. You can also provide duplicate images for both the resolutions.


Given below are some tips which you can use for coding the retina ready designs in HTML/CSS.


Replacing Icons with Fonts


All those designs that are familiar with the CSS3 are familiar with the custom fonts. For using the custom fonts, you just have to include a remote or a local link to the font files, so it becomes accessible within the CSS. In addition to the numbers and the letters, there is always the option to use the icon-based fonts.


This would work better than using vector icons or compared to the double set of each image for its creation. The font icons scale up naturally on the screen size. Use percents or ems for units to ensure that the font stays at an appropriate size for the screen resolution.  Also, this way, you would be able to write the icons in the HTML code without having to reference the HTTP request to an image file.


The downside to this technique, however, is that you wouldn’t be able to use shiny icons or the other detailed graphic styles. The icons would only appear as a font, with a few text effects and one color.


However, if you are looking for a nice collection of fonts, you can browse the directory “We Love Fonts.” There are a lot of designers who host their files on Github so you would have to search on your own to find some cool looking set of fonts for your projects.


Using SVGs

The SVGs are built for logos and the icons that are to be scaled for various resolutions. However, the graphics don’t require support for a natural display in a web browser, till they started supporting SVGs. The scalable vector graphics are those that define the data points in key-value syntax.

The graphics are there to include the data for the display of curves, colors, shadows, line segments, and the other typical features. The older browsers also don’t support the graphics with page renders; however, you can always use scripts such as SVGeezy for handling the fallback methods.

Designing a full graphic will likely use a vector design suite, along with some reading. This means that you need a skilled designer for getting the design work done, or as a way, you can search around for the open source freebies to play and download with.


The CSS3 Retina Background Images


The most common solution for using the retina replacement graphics is to use either the CSS3 media queries or the JavaScript libraries. CSS3 is not supported in the old browser versions, whereas JavaScript is disabled by anyone. But, you can make both of the languages work for you, depending how you use them for coding the websites.

You can also replace the images with CSS3 for following the media queries premise, in order to check when a user is on the retina screen. You can have the image replaced with a background URL setting, displaying only for the retina users.

You can check every screen device for the min-device-pixel-ratio value to return something. The modern browsers supporting CSS3 would react quickly and it would seem instantaneous to the visitors.

Talking of the Media queries, these are built on the newer CSS3 specifications. These are very popular and are gaining a lot of attention among the designers who are yet to try out these methods. You can find the solutions on Stack Overflow when practicing and running into the coding problems.


Implementing JavaScript


As not all the browsers support the CSS3 effects, it’s recommend using the JavaScript solutions where necessary. Also, the tablets and the Smartphones come enabled with the JS support.

There are two libraries which are worth checking out, one is Foresight.js and the other is the Retina.js. The Foresight.js helps to detect if the device is retina display or not, pulling the correct image based on the settings.

Retina.js, on the other hand, is an open source J Query plugin, which helps to perform similar tasks. It’s a simple script and also very easy to work with.




The tips mentioned above can help in building the retina-ready website layouts. However, planning your design is the key to the entire process. The coding comes later on as well as the responsive layout style. This is why, it’s best for you to plan the methods for handling the average retina displays.  For more details, you can always contact our professional web designers at Medialinkers to provide you with 100% complete and functional retina ready websites.

Medialinkers infographic
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There are countless new videos, blogs and articles that are uploaded on the internet every day. Most of the content that is put on the web become obscure, however, there are few which go viral. The one which goes viral over the internet grabs the attention of hundreds and thousands of people, and remain active for weeks and even longer than that. This means that if you are to reach a large audience, whether for the promotion of a personal cause or a corporate marketing campaign, or you simply want to show the world as to how amazing you are, you need to take a few steps for making your content go viral online.


Another trick is to reach a massive audience for creating a variety of articles, such as for the promotion of public service relations, you can write on topics such as how to write an article, how to come up with the attractive article titles, finding the right format, the word count and where to distribute the articles etc.  These are all ways through which you can grab user’s attention. For more tips, read the infographic posted below so that you can go through all the tips and tricks for making your content go viral at the same time.


This info-graphic has been developed by Medialinkers a Kennesaw web Design company.